Camarco is a British employee-owned advisory whose Partners have on average more than 20 years’ experience focusing on the financial services, energy, industrial, consumer, real estate and media sectors. The firm has attracted top talent from day one, including senior management from FTI Consulting and Citigate. Sector-focused teams work together for Camarco clients, which include a number of FTSE 100 and some of the world’s most prestigious companies. An engagement committee conducts due diligence on prospective partners. Camarco is never pressured to meet new client quotas: it follows an organic growth strategy and is quick to decline an offer if the ethics don’t align. Clients that “fit” are won over with transparent communication, professional service and a personal touch. They benefit from the firm’s long-standing affiliation with US-based Stanton Public Relations and Marketing. The two companies share a similar work culture and mindset, and their long-standing relationship is fortified by a six-month employee-swap programme. Camarco’s business is mainly based on retained contracts, which are supplemented by project fees, both of which have grown impressively, with total annual turnover of some £7m for the past three years. Camarco earns the loyalty of its clients and has assembled a crack team of specialists to look after them. Despite the challenges of the pandemic, Camarco has retained its complete client roster and kept all staff on payroll. The firm invests in its team members to ensure their security, opportunity to contribute, and room to grow. The CFI.co judging panel declares Camarco winner of the 2020 award for Best Corporate Communication Advisory (UK).