{ "schemaVersion": "1.0", "title": "Insurance Agent CRM System", "lang": "en", "prd": { "oneLiner": "Connect client profiles, consultation and quotation history, policy and renewal tasks, and sales activity analysis.", "goal": "Achieve 95% or more advance-notice coverage for clients approaching renewal.", "whyNow": "Client consultations, policy information, renewal dates, and contact activity are separated, making timely notices and relationship management difficult.", "category": "Internal operations system", "platforms": [ "Web" ], "problem": "Client consultations, policy information, renewal dates, and contact activity are separated, making timely notices and relationship management difficult.", "solution": "Connect client profiles, consultation and quotation history, policy and renewal tasks, and sales activity analysis.", "alternatives": "Email, chat, spreadsheets, and manual ledgers", "differentiator": "Manage intake, processing, and operations data as one connected source of truth.", "targets": [ { "name": "Insurance agent managing consultations and renewals", "role": "Requester and operational user", "needs": "Quickly register needed work and know its status.", "pain": "Client consultations, policy information, renewal dates, and contact activity are separated, making timely notices and relationship management difficult." }, { "name": "Insurance sales operations coordinator", "role": "Operations administrator", "needs": "Manage priority and history and review operations metrics.", "pain": "Client consultations, policy information, renewal dates, and contact activity are separated, making timely notices and relationship management difficult." }, { "name": "System and policy administrator", "role": "Operations and security administrator", "needs": "Manage access, policy, and audit history.", "pain": "Client consultations, policy information, renewal dates, and contact activity are separated, making timely notices and relationship management difficult." } ], "scenarios": [ { "text": "An operational user registers required work and checks its status.", "start": "P1" }, { "text": "An operator processes queued work and handles exceptions.", "start": "P5" }, { "text": "System and policy administrator reviews policy and access.", "start": "P9" }, { "text": "System and policy administrator reviews audit records and operating metrics.", "start": "P10" } ], "northStar": "Share of operations requests completed on time", "kpis": [ { "name": "On-time processing rate", "target": "Achieve 95% or more advance-notice coverage for clients approaching renewal.", "baseline": "Not measured", "method": "Monthly aggregation of state changes against target dates", "refs": [ "F6" ] }, { "name": "Operations visibility", "target": "100% of key work tracked", "baseline": "Not measured", "method": "Share of records connected to reporting", "refs": [ "F11" ] }, { "name": "Auditable operations rate", "target": "100% of key changes retained", "baseline": "Not measured", "method": "Monthly audit-log and change-history review", "refs": [ "F12" ] } ], "inScope": [ "Prospect consultation and coverage-needs capture", "Client, consultation, policy, and renewal-date lookup", "Consultation assignment, quotation, post-policy service, and renewal-notice handling", "Consultation, policy, renewal conversion, and activity reporting", "Prospect consultation and coverage-needs capture validation and duplicate prevention", "Search, filter, and history management", "Owner, priority, and SLA management", "Approval and policy review", "Exception, rejection, and reprocessing", "Notifications and subscriptions", "External integration and data synchronization", "Role, permission, and audit management" ], "nonGoals": [ "External customer portal", "Replacing adjacent systems such as accounting or payroll" ], "assumptions": [ "User and organization data are available through company SSO.", "Operators manage policy and classification criteria." ], "risks": [ "Weak initial classification can cause incorrect processing.", "Stale source data can reduce operational trust." ], "openQuestions": [ "What defines urgent processing and approval?", "What are the post-completion verification and reopen rules?" ], "constraints": [ "State, owner, and priority changes require audit logs.", "Access is limited by role.", "Permission, policy, and state changes require audit logs." ] }, "requirements": [ { "id": "R1", "title": "Intake and data quality", "desc": "Client consultations, policy information, renewal dates, and contact activity are separated, making timely notices and relationship management difficult.", "status": "todo", "priority": "high", "acceptance": [ { "text": "Required context, changes, ownership, and status are retained in an auditable record.", "done": false } ], "features": [ { "id": "F1", "title": "Prospect consultation and coverage-needs capture", "desc": "Connect client profiles, consultation and quotation history, policy and renewal tasks, and sales activity analysis.", "status": "todo", "priority": "high", "acceptance": [ { "text": "Required context, changes, ownership, and status are retained in an auditable record.", "done": false } ], "specs": [ { "title": "Prospect consultation and coverage-needs capture core processing rule", "desc": "Connect client profiles, consultation and quotation history, policy and renewal tasks, and sales activity analysis.", "acceptance": [ { "text": "Required context, changes, ownership, and status are retained in an auditable record.", "done": false } ] }, { "title": "Prospect consultation and coverage-needs capture exception and audit handling", "desc": "Connect client profiles, consultation and quotation history, policy and renewal tasks, and sales activity analysis. Retain change, failure, and reprocessing conditions with history.", "acceptance": [ { "text": "Required context, changes, ownership, and status are retained in an auditable record.", "done": false } ] } ] }, { "id": "F2", "title": "Prospect consultation and coverage-needs capture validation and duplicate prevention", "desc": "Client consultations, policy information, renewal dates, and contact activity are separated, making timely notices and relationship management difficult.", "status": "todo", "priority": "high", "acceptance": [ { "text": "Required context, changes, ownership, and status are retained in an auditable record.", "done": false } ], "specs": [ { "title": "Prospect consultation and coverage-needs capture validation and duplicate prevention core processing rule", "desc": "Client consultations, policy information, renewal dates, and contact activity are separated, making timely notices and relationship management difficult.", "acceptance": [ { "text": "Required context, changes, ownership, and status are retained in an auditable record.", "done": false } ] }, { "title": "Prospect consultation and coverage-needs capture validation and duplicate prevention exception and audit handling", "desc": "Client consultations, policy information, renewal dates, and contact activity are separated, making timely notices and relationship management difficult. Retain change, failure, and reprocessing conditions with history.", "acceptance": [ { "text": "Required context, changes, ownership, and status are retained in an auditable record.", "done": false } ] } ] } ] }, { "id": "R2", "title": "Records and search", "desc": "Connect client profiles, consultation and quotation history, policy and renewal tasks, and sales activity analysis.", "status": "todo", "priority": "high", "acceptance": [ { "text": "Required context, changes, ownership, and status are retained in an auditable record.", "done": false } ], "features": [ { "id": "F3", "title": "Client, consultation, policy, and renewal-date lookup", "desc": "Achieve 95% or more advance-notice coverage for clients approaching renewal.", "status": "todo", "priority": "high", "acceptance": [ { "text": "Required context, changes, ownership, and status are retained in an auditable record.", "done": false } ], "specs": [ { "title": "Client, consultation, policy, and renewal-date lookup core processing rule", "desc": "Achieve 95% or more advance-notice coverage for clients approaching renewal.", "acceptance": [ { "text": "Required context, changes, ownership, and status are retained in an auditable record.", "done": false } ] }, { "title": "Client, consultation, policy, and renewal-date lookup exception and audit handling", "desc": "Achieve 95% or more advance-notice coverage for clients approaching renewal. Retain change, failure, and reprocessing conditions with history.", "acceptance": [ { "text": "Required context, changes, ownership, and status are retained in an auditable record.", "done": false } ] } ] }, { "id": "F4", "title": "Search, filter, and history management", "desc": "Connect client profiles, consultation and quotation history, policy and renewal tasks, and sales activity analysis.", "status": "todo", "priority": "high", "acceptance": [ { "text": "Required context, changes, ownership, and status are retained in an auditable record.", "done": false } ], "specs": [ { "title": "Search, filter, and history management core processing rule", "desc": "Connect client profiles, consultation and quotation history, policy and renewal tasks, and sales activity analysis.", "acceptance": [ { "text": "Required context, changes, ownership, and status are retained in an auditable record.", "done": false } ] }, { "title": "Search, filter, and history management exception and audit handling", "desc": "Connect client profiles, consultation and quotation history, policy and renewal tasks, and sales activity analysis. Retain change, failure, and reprocessing conditions with history.", "acceptance": [ { "text": "Required context, changes, ownership, and status are retained in an auditable record.", "done": false } ] } ] } ] }, { "id": "R3", "title": "Processing and ownership", "desc": "Achieve 95% or more advance-notice coverage for clients approaching renewal.", "status": "todo", "priority": "high", "acceptance": [ { "text": "Required context, changes, ownership, and status are retained in an auditable record.", "done": false } ], "features": [ { "id": "F5", "title": "Consultation assignment, quotation, post-policy service, and renewal-notice handling", "desc": "Client consultations, policy information, renewal dates, and contact activity are separated, making timely notices and relationship management difficult.", "status": "todo", "priority": "high", "acceptance": [ { "text": "Required context, changes, ownership, and status are retained in an auditable record.", "done": false } ], "specs": [ { "title": "Consultation assignment, quotation, post-policy service, and renewal-notice handling core processing rule", "desc": "Client consultations, policy information, renewal dates, and contact activity are separated, making timely notices and relationship management difficult.", "acceptance": [ { "text": "Required context, changes, ownership, and status are retained in an auditable record.", "done": false } ] }, { "title": "Consultation assignment, quotation, post-policy service, and renewal-notice handling exception and audit handling", "desc": "Client consultations, policy information, renewal dates, and contact activity are separated, making timely notices and relationship management difficult. Retain change, failure, and reprocessing conditions with history.", "acceptance": [ { "text": "Required context, changes, ownership, and status are retained in an auditable record.", "done": false } ] } ] }, { "id": "F6", "title": "Owner, priority, and SLA management", "desc": "Achieve 95% or more advance-notice coverage for clients approaching renewal.", "status": "todo", "priority": "high", "acceptance": [ { "text": "Required context, changes, ownership, and status are retained in an auditable record.", "done": false } ], "specs": [ { "title": "Owner, priority, and SLA management core processing rule", "desc": "Achieve 95% or more advance-notice coverage for clients approaching renewal.", "acceptance": [ { "text": "Required context, changes, ownership, and status are retained in an auditable record.", "done": false } ] }, { "title": "Owner, priority, and SLA management exception and audit handling", "desc": "Achieve 95% or more advance-notice coverage for clients approaching renewal. Retain change, failure, and reprocessing conditions with history.", "acceptance": [ { "text": "Required context, changes, ownership, and status are retained in an auditable record.", "done": false } ] } ] } ] }, { "id": "R4", "title": "Approval and exceptions", "desc": "Client consultations, policy information, renewal dates, and contact activity are separated, making timely notices and relationship management difficult.", "status": "todo", "priority": "high", "acceptance": [ { "text": "Required context, changes, ownership, and status are retained in an auditable record.", "done": false } ], "features": [ { "id": "F7", "title": "Approval and policy review", "desc": "Connect client profiles, consultation and quotation history, policy and renewal tasks, and sales activity analysis.", "status": "todo", "priority": "mid", "acceptance": [ { "text": "Required context, changes, ownership, and status are retained in an auditable record.", "done": false } ], "specs": [ { "title": "Approval and policy review core processing rule", "desc": "Connect client profiles, consultation and quotation history, policy and renewal tasks, and sales activity analysis.", "acceptance": [ { "text": "Required context, changes, ownership, and status are retained in an auditable record.", "done": false } ] }, { "title": "Approval and policy review exception and audit handling", "desc": "Connect client profiles, consultation and quotation history, policy and renewal tasks, and sales activity analysis. Retain change, failure, and reprocessing conditions with history.", "acceptance": [ { "text": "Required context, changes, ownership, and status are retained in an auditable record.", "done": false } ] } ] }, { "id": "F8", "title": "Exception, rejection, and reprocessing", "desc": "Client consultations, policy information, renewal dates, and contact activity are separated, making timely notices and relationship management difficult.", "status": "todo", "priority": "mid", "acceptance": [ { "text": "Required context, changes, ownership, and status are retained in an auditable record.", "done": false } ], "specs": [ { "title": "Exception, rejection, and reprocessing core processing rule", "desc": "Client consultations, policy information, renewal dates, and contact activity are separated, making timely notices and relationship management difficult.", "acceptance": [ { "text": "Required context, changes, ownership, and status are retained in an auditable record.", "done": false } ] }, { "title": "Exception, rejection, and reprocessing exception and audit handling", "desc": "Client consultations, policy information, renewal dates, and contact activity are separated, making timely notices and relationship management difficult. Retain change, failure, and reprocessing conditions with history.", "acceptance": [ { "text": "Required context, changes, ownership, and status are retained in an auditable record.", "done": false } ] } ] } ] }, { "id": "R5", "title": "Notifications and integrations", "desc": "Connect client profiles, consultation and quotation history, policy and renewal tasks, and sales activity analysis.", "status": "todo", "priority": "mid", "acceptance": [ { "text": "Required context, changes, ownership, and status are retained in an auditable record.", "done": false } ], "features": [ { "id": "F9", "title": "Notifications and subscriptions", "desc": "Achieve 95% or more advance-notice coverage for clients approaching renewal.", "status": "todo", "priority": "high", "acceptance": [ { "text": "Required context, changes, ownership, and status are retained in an auditable record.", "done": false } ], "specs": [ { "title": "Notifications and subscriptions core processing rule", "desc": "Achieve 95% or more advance-notice coverage for clients approaching renewal.", "acceptance": [ { "text": "Required context, changes, ownership, and status are retained in an auditable record.", "done": false } ] }, { "title": "Notifications and subscriptions exception and audit handling", "desc": "Achieve 95% or more advance-notice coverage for clients approaching renewal. Retain change, failure, and reprocessing conditions with history.", "acceptance": [ { "text": "Required context, changes, ownership, and status are retained in an auditable record.", "done": false } ] } ] }, { "id": "F10", "title": "External integration and data synchronization", "desc": "Connect client profiles, consultation and quotation history, policy and renewal tasks, and sales activity analysis.", "status": "todo", "priority": "high", "acceptance": [ { "text": "Required context, changes, ownership, and status are retained in an auditable record.", "done": false } ], "specs": [ { "title": "External integration and data synchronization core processing rule", "desc": "Connect client profiles, consultation and quotation history, policy and renewal tasks, and sales activity analysis.", "acceptance": [ { "text": "Required context, changes, ownership, and status are retained in an auditable record.", "done": false } ] }, { "title": "External integration and data synchronization exception and audit handling", "desc": "Connect client profiles, consultation and quotation history, policy and renewal tasks, and sales activity analysis. Retain change, failure, and reprocessing conditions with history.", "acceptance": [ { "text": "Required context, changes, ownership, and status are retained in an auditable record.", "done": false } ] } ] } ] }, { "id": "R6", "title": "Insights and controls", "desc": "Achieve 95% or more advance-notice coverage for clients approaching renewal.", "status": "todo", "priority": "mid", "acceptance": [ { "text": "Required context, changes, ownership, and status are retained in an auditable record.", "done": false } ], "features": [ { "id": "F11", "title": "Consultation, policy, renewal conversion, and activity reporting", "desc": "Client consultations, policy information, renewal dates, and contact activity are separated, making timely notices and relationship management difficult.", "status": "todo", "priority": "high", "acceptance": [ { "text": "Required context, changes, ownership, and status are retained in an auditable record.", "done": false } ], "specs": [ { "title": "Consultation, policy, renewal conversion, and activity reporting core processing rule", "desc": "Client consultations, policy information, renewal dates, and contact activity are separated, making timely notices and relationship management difficult.", "acceptance": [ { "text": "Required context, changes, ownership, and status are retained in an auditable record.", "done": false } ] }, { "title": "Consultation, policy, renewal conversion, and activity reporting exception and audit handling", "desc": "Client consultations, policy information, renewal dates, and contact activity are separated, making timely notices and relationship management difficult. Retain change, failure, and reprocessing conditions with history.", "acceptance": [ { "text": "Required context, changes, ownership, and status are retained in an auditable record.", "done": false } ] } ] }, { "id": "F12", "title": "Role, permission, and audit management", "desc": "Achieve 95% or more advance-notice coverage for clients approaching renewal.", "status": "todo", "priority": "mid", "acceptance": [ { "text": "Required context, changes, ownership, and status are retained in an auditable record.", "done": false } ], "specs": [ { "title": "Role, permission, and audit management core processing rule", "desc": "Achieve 95% or more advance-notice coverage for clients approaching renewal.", "acceptance": [ { "text": "Required context, changes, ownership, and status are retained in an auditable record.", "done": false } ] }, { "title": "Role, permission, and audit management exception and audit handling", "desc": "Achieve 95% or more advance-notice coverage for clients approaching renewal. Retain change, failure, and reprocessing conditions with history.", "acceptance": [ { "text": "Required context, changes, ownership, and status are retained in an auditable record.", "done": false } ] } ] } ] } ], "ia": { "sections": [ { "id": "S1", "title": "Intake and data quality", "pages": [ { "id": "P1", "title": "Operations dashboard", "type": "top", "refs": [ "F1", "F1:0", "F3", "F4:0", "F7:1", "F11" ], "children": [] }, { "id": "P2", "title": "Work list", "type": "page", "refs": [ "F3", "F3:0", "F4", "F1:0", "F4:1", "F8", "F11:0" ], "children": [] }, { "id": "P3", "title": "Create record", "type": "page", "refs": [ "F1", "F1:1", "F2", "F5", "F8:0", "F11:1" ], "children": [] } ] }, { "id": "S2", "title": "Records and search", "pages": [ { "id": "P4", "title": "Record detail", "type": "page", "refs": [ "F3:1", "F4:1", "F11", "F2", "F5:0", "F8:1", "F12" ], "children": [] }, { "id": "P5", "title": "Processing workspace", "type": "page", "refs": [ "F5", "F5:0", "F6", "F2:0", "F5:1", "F9", "F12:0" ], "children": [] } ] }, { "id": "S3", "title": "Processing and ownership", "pages": [ { "id": "P6", "title": "Approval and exception queue", "type": "page", "refs": [ "F7", "F7:0", "F8", "F2:1", "F6", "F9:0", "F12:1" ], "children": [] }, { "id": "P7", "title": "Notifications and integrations", "type": "page", "refs": [ "F9", "F9:0", "F10", "F3", "F6:0", "F9:1" ], "children": [] } ] }, { "id": "S4", "title": "Insights and controls", "pages": [ { "id": "P8", "title": "Operations reports", "type": "page", "refs": [ "F11", "F11:0", "F3:0", "F6:1", "F10" ], "children": [] }, { "id": "P9", "title": "Policy and access settings", "type": "page", "refs": [ "F10:1", "F12", "F3:1", "F7", "F10:0" ], "children": [] }, { "id": "P10", "title": "Audit log", "type": "page", "refs": [ "F8:1", "F12:0", "F12:1", "F4", "F7:0", "F10:1" ], "children": [] } ] } ] }, "flow": { "start": "P1", "transitions": [ { "from": "P1", "to": "P2", "ref": "F1" }, { "from": "P2", "to": "P3", "ref": "F2" }, { "from": "P3", "to": "P4", "ref": "F3" }, { "from": "P4", "to": "P5", "ref": "F4" }, { "from": "P5", "to": "P6", "ref": "F5" }, { "from": "P6", "to": "P5", "ref": "F8" }, { "from": "P5", "to": "P7", "ref": "F6" }, { "from": "P7", "to": "P8", "ref": "F9" }, { "from": "P8", "to": "P9", "ref": "F10" }, { "from": "P9", "to": "P10", "ref": "F12" }, { "from": "P10", "to": "P4", "ref": "F11" }, { "from": "P4", "to": "P1", "label": "Refresh operations status" }, { "from": "P5", "to": "P6", "ref": "F7" } ] } }