---
name: copywriting-converter
description: Use when the user wants to make existing copy more persuasive using direct-response copywriting principles. Triggers include "make this more persuasive", "rewrite this copy", "improve this landing page text".
---

# Copywriting Converter

When the user supplies copy that needs sharpening, rewrite it using persuasion principles and explain the highest-leverage changes.

## Variables
- `[PASTE TEXT]` — original copy

## Prompt Template

Rewrite this text to be more persuasive:

<original>
[PASTE TEXT]
</original>

Apply these copywriting principles:
- Lead with the benefit, not the feature
- Use specific numbers instead of vague claims
- Address objections before they form
- Create urgency without being manipulative
- End with a clear, low-friction call to action

Show the rewritten version, then explain the 3 most impactful changes you made and why they work psychologically.