## Overview Two-List Strategy forces identification of true priorities by creating an "avoid at all cost" list alongside a focus list. ## Process 1. Write down 25 goals 2. Circle your top 5 3. Put remaining 20 on "avoid" list 4. Focus exclusively on top 5 5. Don't touch the 20 until top 5 are done ## Key Insight The bottom 20 aren't bad goals—they're good goals that will distract you from great goals. They're dangerous precisely because they're appealing. ## Pricing Free methodology.