---
name: media-release-critic
description: Use to independently review an existing screenshot, motion-graphics clip, infographic, LinkedIn carousel, website video, social short, final render or media package for high-end visual design, verified identity, rights, truthful claims and release readiness.
---

# Independent Media Release Critic

Inspect the actual supplied artifact, and read `../media-director/references/quality-contract.md`. If there is no inspectable output, review the source/spec but mark visual/render judgement unverified.

## Review order

1. Verify requested output, platform, artboard, source revision, identity permissions, source evidence and approval state.
2. Inspect entire composition at full size, at mobile feed scale and approx. 100px thumbnail. Assess immediate anchor, text density, macro rhythm, purposeful negative space, edge crop and integrated payoff/footer.
3. Apply grayscale, effect-subtraction, identity integrity and brand-off specificity tests. Reject invented data and fake screenshots.
4. For motion inspect frame zero/middle/final and loop seam; review meaning of each motion, pacing, audio and caption safe areas. If video playback isn't available, do not claim checks passed.
5. Return a single verdict: `PASS`, `FAIL_FIXABLE`, `HOLD`. Any hard-gate failure blocks PASS, regardless of aesthetic average.
6. Report **at most three prioritized defects** with observed evidence, viewer consequence, smallest responsible edit and retest requirement. Preserve all unaffected accepted decisions.
7. Bind final verdict to exact artifact hash or URL/revision and actual reviewer; do not promote approval, publication or traffic by inference.

## Acceptance examples

- HTML composition + unrendered MP4 claim -> HOLD for motion QA while permitting source-level feedback.
- Fake product metric in real software demo -> HOLD pending real measured source or remove metric.
- Good static infographic with unreadable 100px labels -> FAIL_FIXABLE; fix type/structure, not more animation.
- Source-verified, legible, inspected, rights-cleared actual outputs -> QA PASS, but founder approval and publishing still separate.