# Fudge Fudge is a growth team for Shopify stores. This plugin connects your assistant to Fudge so you can brief yourself on your store, see what Fudge is working on and what needs your review, run Fudge's store reviews and free diagnostics with your store's own data, find how other stores solve a page or component in Fudge's Lookbook, and ask Fudge to build or revise pages and articles. Fudge keeps your store's Plans and design guide, so decisions you make in your assistant are there the next time, in Fudge too. Publishing always stays in Fudge: when a draft is ready, your assistant gives you a link to Fudge's review page, where you check the exact changes and approve them yourself. ## What you can ask - “Brief me on my store.” - “What's waiting for my review?” - “Run an SEO review of my store.” - “How do other stores explain sizing on mobile?” - “Have Fudge build a buying guide for our waxed laces.” ## Setup Install the plugin and connect it with your Shopify store when your assistant asks. You can connect several stores and choose one per question. ## Use Fudge without installing the plugin Add `https://mcp.fudge.ai/mcp` to your assistant as a custom MCP server and sign in when asked. To give your assistant Fudge's skills too, copy the folders in `skills/` into its skills. Copied skills don't update on their own, so copy them again now and then. Support: support@fudge.ai · [Privacy policy](https://www.fudge.ai/privacy-policy/) · [Terms of service](https://www.fudge.ai/terms-of-service/)