--- ./chrome/common/chrome_paths_linux.cc
+++ ./chrome/common/chrome_paths_linux.cc.new
@@ -66,11 +66,7 @@
   base::FilePath config_dir(GetXDGDirectory(env.get(),
                                             kXdgConfigHomeEnvVar,
                                             kDotConfigDir));
-#if defined(GOOGLE_CHROME_BUILD)
-  *result = config_dir.Append("google-chrome");
-#else
-  *result = config_dir.Append("chromium");
-#endif
+  *result = config_dir.Append("inox");
   return true;
 }

--- ./chrome/app/chromium_strings.grd
+++ ./chrome/app/chromium_strings.grd.new
@@ -137,17 +137,17 @@
         Disconnecting <ph name="USERNAME">$1<ex>someone@example.com</ex></ph> will clear your history, bookmarks, settings, and other Chromium data stored on this device. Data stored in your Google Account will not be cleared and can be managed on <ph name="GOOGLE_DASHBOARD_LINK">&lt;a target="_blank" href="$2"&gt;</ph>Google Dashboard<ph name="END_GOOGLE_DASHBOARD_LINK">&lt;/a&gt;</ph>.
       </message>
       <message name="IDS_PRODUCT_NAME" desc="The Chrome application name">
-        Chromium
+        Inox
       </message>
       <message name="IDS_SHORT_PRODUCT_NAME" desc="The Chrome application short name.">
-        Chromium
+        Inox
       </message>
       <if expr="is_win">
         <message name="IDS_SXS_SHORTCUT_NAME" desc="The Chrome short cut name for SxS channel">
-          Chromium
+          Inox
         </message>
         <message name="IDS_PRODUCT_DESCRIPTION" desc="Browser description">
-          Chromium is a web browser that runs webpages and applications with lightning speed. It's fast, stable, and easy to use. Browse the web more safely with malware and phishing protection built into Chromium.
+          Inox is a free, open, and libre browser modification of the Chromium code base, with privacy being enhanced in several key areas. Automatic transmission of partial queries, keywords, metrics to central services inhibited and only occurs with consent. In addition, all our builds are reproducible, and modifications are auditable, setting the project ahead of other secure browser providers.
         </message>
       </if>
       <if expr="chromeos">
@@ -163,7 +163,7 @@
           Chromium App Launcher
         </message>
         <message name="IDS_PRODUCT_BINARIES_NAME" desc="The Chrome Binaries application name">
-          Chromium Binaries
+          Inox Binaries
         </message>
         <message name="IDS_CHROME_FRAME_TURNDOWN_LEARN_MORE_URL" desc="Link to knowledge-base article about Chromium Frame's turndown">
           https://support.google.com/chrome/?p=ib_chromeframe
@@ -182,7 +182,7 @@
         sign in to Chromium
       </message>
       <message name="IDS_TASK_MANAGER_TITLE" desc="The title of the Task Manager window">
-        Task Manager - Chromium
+        Task Manager - Inox
       </message>
       <message name="IDS_SESSION_CRASHED_VIEW_UMA_OPTIN" desc="Text besides the checkbox to let users optin to UMA in the restore from previous crash bubble.">
         Help make Chromium better by sending crash reports and <ph name="UMA_LINK">$1<ex>usage statistics</ex></ph> to Google
@@ -190,7 +190,7 @@
       <if expr="not chromeos">
         <!-- Browser Window Title Format -->
         <message name="IDS_BROWSER_WINDOW_TITLE_FORMAT" desc="The format for titles displayed in tabs and popup windows">
-          <ph name="PAGE_TITLE">$1<ex>Google</ex></ph> - Chromium
+          <ph name="PAGE_TITLE">$1<ex>Google</ex></ph> - Inox
         </message>
       </if>
       <if expr="chromeos">
@@ -682,7 +682,7 @@

       <if expr="use_titlecase and not chromeos">
         <message name="IDS_ABOUT" desc="In Title Case: The text label of the About Chrome menu item">
-          About &amp;Chromium
+          About &amp;Inox
         </message>
         <message name="IDS_UPDATE_NOW" desc="In Title Case: The text label of the Update Chrome Now menu item">
           Update &amp;Chromium
@@ -690,7 +690,7 @@
       </if>
       <if expr="not use_titlecase and not chromeos">
         <message name="IDS_ABOUT" desc="The text label of the About Chrome menu item">
-          About &amp;Chromium
+          About &amp;Inox
         </message>
         <message name="IDS_UPDATE_NOW" desc="The text label of the Update Chrome Now menu item">
           Update &amp;Chromium
@@ -707,7 +707,7 @@

       <if expr="is_macosx">
         <message name="IDS_APP_MENU_PRODUCT_NAME" desc="The application's short name, used for the Mac's application menu, activity monitor, etc. This should be less than 16 characters. Example: Chrome, not Google Chrome.">
-          Chromium
+          Inox
         </message>
         <message name="IDS_HELPER_NAME" desc="The helper application's name.  Should contain the Chrome application name (IDS_PRODUCT_NAME). Example: Google Chrome Helper.">
           Chromium Helper
--- a/chrome/test/chromedriver/chrome/chrome_finder.cc
+++ b/chrome/test/chromedriver/chrome/chrome_finder.cc
@@ -91,15 +91,12 @@ void GetApplicationDirs(std::vector<base::FilePath>* locations);
 bool FindChrome(base::FilePath* browser_exe) {
   base::FilePath browser_exes_array[] = {
 #if defined(OS_WIN)
-      base::FilePath(L"chrome.exe")
+      base::FilePath(L"inox.exe")
 #elif defined(OS_MACOSX)
-      base::FilePath("Google Chrome.app/Contents/MacOS/Google Chrome"),
-      base::FilePath("Chromium.app/Contents/MacOS/Chromium")
+      base::FilePath("Google Chrome.app/Contents/MacOS/Inox"),
+      base::FilePath("Inox.app/Contents/MacOS/Inox")
 #elif defined(OS_LINUX)
-      base::FilePath("google-chrome"),
-      base::FilePath("chrome"),
-      base::FilePath("chromium"),
-      base::FilePath("chromium-browser")
+      base::FilePath("inox"),
 #else
       // it will compile but won't work on other OSes
       base::FilePath()