ASOTU Family,

.

After talking with so many Dealers who are moving toward the new center of retail automotive this past week, I’ve never been more certain. More certain of the fact that the next 3 years aren’t going to be pretty for those who are both holding on to the past AND those who think the profits of today are going to stay in place. 

 

I’m also certain that there is a breed of innovative Dealers and Industry Partners who are about to rocket past many others at a breathtaking speed. 

 

This might sound like hyperbole, but I don’t believe that it is. 

I’m glad our ASOTU community is stronger and more focused than ever. 

 

Keep Pushing Back 👊🏻🚘🇺🇸

Paul

 

 
👋 CLUBHOUSE ROOMS THIS WEEK
 
 
 
 
🔔 10/29  Friday @ 2:00pm EST with Paul J Daly
 

Automotive Industry News
 
 
 

 

 

 

 

 

Toyota is investing over $3 Billion to bring automotive battery production to the United States and is expected to create 1,750 jobs.

 

Telling it like it is — Let’s be honest, with the chip shortage and other supply chain concerns, it’s nice to see some more domestic production.
 
 

General Motors hired Edward Kummer — who’s worked with Nordstrom, Oakley, and Walt Disney Co. — to lead the creation of “digital experiences” for GM customers.

 

Telling it like it is — GM has brought on a new leader whose roles have been specifically to build online sales and create online experiences. What do you think this new hire is intended to accomplish?
 
 

 

To keep things honest in their weekly meetings, Cooper Auto Group leaders must meet 5 non-negotiables: accountability, asset management, CSI, phone mastery, and internet mastery.

 

Telling it like it is — What are your dealership’s non-negotiables for its leaders?
 
 

Marketing/Technology

 
 
Google introduced a new system for creating title links (the title you see in search results). Here’s what different SEOs are doing about it.
 
 
 
 
 

From Selena Gomez to Adele to Kelly Clarkson, there’s a whole new batch of music the kids are into.
 

Thank You for Reading
 
We know it’s crazy out there, keep calm and Push Back.