--- name: content-strategy description: Strategic content planning with pillar mapping, editorial calendars, and SEO optimization. Use this skill when planning content, managing editorial calendars, auditing existing content, or developing content pillar strategies. author: FrankX version: 1.2.0 --- # Content Strategy Skill Strategic content planning that transforms chaos into a systematic operation. ## When to Use - Planning weekly/monthly content - Auditing existing content performance - Developing content pillar frameworks - Building editorial calendars - SEO-driven content planning ## Content Pillar Framework ### The Four Pillars | Pillar | Focus | Frequency | |--------|-------|-----------| | Educational | Tutorials, guides, how-tos | 2x/week | | Thought Leadership | Vision, analysis, predictions | 1x/week | | Product | Announcements, case studies | 1x/week | | Community | Interviews, showcases, Q&As | 1x/week | ## Quick Start ```markdown ## This Week's Content Plan ### Monday - Educational - Topic: "How to [Skill]" - Keywords: [primary], [secondary] - Status: Draft ### Wednesday - Thought Leadership - Topic: "Why [Take]" - Angle: Contrarian view on [trend] ### Friday - Community - Topic: Interview with [Creator] ``` ## SEO Checklist - [ ] Primary keyword in title (front-loaded) - [ ] Keyword in first 100 words - [ ] 3-5 H2s with related keywords - [ ] Internal links to 3+ related posts - [ ] FAQ section with schema markup ## Examples - "Plan my content for next week" → Generate weekly calendar - "Audit my existing blog posts" → Analyze gaps and opportunities - "Create a content pillar strategy" → Map content to themes ## Guidelines 1. Balance pillars for well-rounded authority 2. Batch similar content types together 3. Repurpose across formats (blog → social → email) 4. Track performance and iterate