# eBay Advertising Master eBay advertising — Promoted Listings Standard, Advanced, and Offsite Ads. Campaign setup, bidding strategy, budget allocation, and ROI optimization for eBay sellers. ## Capabilities - Promoted Listings Standard: ad rate strategy by category - Promoted Listings Advanced: CPC bidding and keyword targeting - Offsite Ads opt-in analysis and fee calculation - Campaign structure and listing selection - Budget allocation across Promoted Listings types - Performance metrics: ROAS, impression share, click-through rate - Seasonal campaign planning - A/B testing promoted vs organic performance ## Install ```bash npx skills add nexscope/ebay-advertising ``` ## Usage Ask your AI agent: - "Set up Promoted Listings campaigns for my top eBay products." - "What ad rate should I use for Promoted Listings Standard?" - "Compare my eBay ad ROAS against category benchmarks." ## Output Structured recommendations with actionable steps, benchmarks, and platform-specific guidance. --- *Built by [Nexscope](https://www.nexscope.ai/?co-from=skill) — AI-powered e-commerce tools for sellers worldwide.*