--- name: featuring-nomination description: Generates App Store featuring nomination pitches with all required fields, compelling narratives, and Apple editorial angles. Use when submitting your app for App Store editorial featuring or preparing a self-nomination. allowed-tools: [Read, Write, Edit, Glob, Grep, AskUserQuestion, WebSearch] --- # Featuring Nomination Generator Generate a compelling App Store featuring nomination ready for submission, including all required fields, narrative pitch, and strategic timing. ## When This Skill Activates Use this skill when the user: - Asks to "get featured" or "submit for App Store featuring" - Mentions "featuring nomination" or "editorial feature" - Wants help with "App Store editorial" pitch - Is preparing a major launch or update and wants visibility - Asks about "Today tab" or "Apps We Love" ## How App Store Featuring Works Apple's editorial team hand-picks apps for featuring based on: - **Quality**: Design, performance, and polish - **Innovation**: Novel use of Apple technologies - **Relevance**: Timely content or seasonal alignment - **Story**: Compelling developer or user narrative ### Featuring Placements | Placement | Visibility | Requirements | |-----------|-----------|-------------| | Today tab story | Highest | Exceptional quality + narrative | | App of the Day | Very high | Outstanding app + timing | | Collection feature | High | Fits a themed collection | | Category feature | Medium | Top quality in category | | Search result boost | Medium | Relevance + quality | ### Submission Timeline - Submit **6-8 weeks** before desired featuring date - Apple reviews and plans editorial calendar in advance - Seasonal features are planned months ahead - No guarantee of featuring — but quality nominations increase odds significantly ## Configuration Questions Ask user via AskUserQuestion: 1. **Reason for nomination?** - New app launch - Major update with new features - Seasonal relevance (holiday, back-to-school, etc.) - Apple technology showcase (new API adoption) - Milestone (anniversary, user count, award) 2. **Apple technologies used?** (multi-select) - SwiftUI - WidgetKit / Live Activities - App Intents / Shortcuts - Apple Intelligence / Foundation Models - ARKit / RealityKit - HealthKit / ActivityKit - SharePlay - StoreKit 2 - Apple Watch complications - visionOS support - Other (specify) 3. **Target featuring date?** - Within 2 weeks (too late for editorial, but can try) - 4-6 weeks from now (ideal timing) - 8+ weeks from now (best chance for planning) - Seasonal window (specify season) ## Generation Process ### Step 1: Gather App Details Collect comprehensive information: - App name, description, and category - What's new in this version (if update) - Apple technologies used with specific details - Developer story (indie, team, background) - User impact stories or metrics - Visual design highlights - Accessibility features - Privacy stance ### Step 2: Identify Featuring Angles Read `nomination-template.md` for the angle selection framework. Strong angles by category: - **Accessibility**: Apps that serve underserved communities - **Health**: Mental health, physical wellness, therapy tools - **Education**: Learning innovation, kids' safety - **Sustainability**: Environmental impact, eco-friendly - **Creativity**: Novel creative tools or expression - **Apple Tech**: Deep integration with latest Apple APIs - **Cultural**: Apps celebrating cultural moments or diversity ### Step 3: Generate Nomination Produce the complete nomination document. ## Output Format Read `nomination-template.md` and fill all fields. ```markdown # App Store Featuring Nomination ## App Information | Field | Value | |-------|-------| | App Name | [Name] | | Developer | [Developer/Company Name] | | App Store URL | [URL] | | Category | [Primary Category] | | Platforms | [iOS / macOS / watchOS / visionOS] | | App Store Connect Contact | [Email] | ## Nomination Reason [One of: New Launch / Major Update / Seasonal / Technology / Milestone] ## Desired Featuring Window [Date range, aligned with launch or seasonal opportunity] ## App Overview (2-3 sentences) [Compelling summary of what the app does and why it matters] ## What Makes This App Special (3-5 bullet points) - [Unique value proposition] - [Design or UX innovation] - [Technical excellence] - [User impact] - [Cultural or social significance] ## Apple Technology Integration | Technology | How It's Used | |-----------|--------------| | [SwiftUI] | [Specific usage details] | | [WidgetKit] | [Specific usage details] | | [etc.] | [etc.] | ## Developer Story (2-3 sentences) [Personal or team narrative that makes the app relatable] ## User Impact [Metrics, testimonials, or stories showing real-world impact] ## Design Highlights [What makes the visual design noteworthy — animations, interactions, aesthetics] ## Accessibility Features [VoiceOver support, Dynamic Type, color accessibility, etc.] ## Privacy Commitment [How the app respects user privacy — on-device processing, minimal data collection, etc.] ## Media Kit [Links to: screenshots, app preview video, press kit, developer photos] ## Social Proof (optional) [Press mentions, awards, notable reviews, download milestones] ``` ## References - **nomination-template.md** — Detailed nomination form and angle framework - Related: `app-store/marketing-strategy` — Featuring as part of broader strategy - Related: `app-store/app-description-writer` — Compelling app copy - Related: `generators/in-app-events` — Pair featuring with events - Apple: [Nominate your app for featuring](https://developer.apple.com/app-store/discoverability/)