---
title: Google Master Plan
date: "2006-08-22T12:00:00Z"
categories:
  - links
wp_id: 253
description: I'm highlighting these whiteboard sketches from 2006 that map out Google's master plan, detailing the interconnected ecosystem of search, advertising, and content services they built to organize the world's information.
keywords: [google, master plan, whiteboard, product strategy, ecosystem, information organization]
---

[Google's master plan](http://googlesystem.blogspot.com/2006/08/googles-master-plan.html).

[![Google Master Plan 1](/blog/assets/flickr-google-master-plan-1_222328392_o-jpg.webp)](/blog/assets/flickr-google-master-plan-1_222328392_o-jpg.webp)

[![Google Master Plan 2](/blog/assets/flickr-google-master-plan-2_222326753_o-jpg.webp)](/blog/assets/flickr-google-master-plan-2_222326753_o-jpg.webp)