# What to ask

Starter phrases taken from the skills. A skill kicks in on its own when the request fits — no need to name it.

## Build and share

**[Build a survey from a brief](../skills/webask-quiz-from-brief/)**

- “Build a survey for car service customers: rate the work and collect contacts for a repeat booking”
- “I need a short satisfaction survey after delivery, three questions and a phone number”
- “Create a consultation request form: name, phone, preferred time and the customer question”

**[Rewriting survey copy](../skills/webask-quiz-copy/)**

- “Rewrite the survey questions in plain language”
- “People quit at question three — look at the wording”
- “Make the first screen of the survey decent”

**[Branching and routing](../skills/webask-quiz-logic/)**

- “If someone rates below four, ask them why”
- “Set up a skip for people who never used the service”
- “Check the survey logic for dead ends”

**[Launch kit](../skills/webask-launch-kit/)**

- “Prepare everything for the launch: links, copy, QR”
- “Write the survey announcement for email and for Telegram”
- “We are launching across three channels — make the tagged links”

**[Distributing the survey](../skills/webask-quiz-distribution/)**

- “How do I send this survey across several channels and tell them apart later”
- “Make a QR code for the survey to put on the counter”
- “I need a closed survey with passwords for twenty people”

## Check before launch

**[Pre-launch check](../skills/webask-prelaunch-check/)**

- “Check the survey before launch — is everything ready”
- “I am about to send the link, did I forget anything?”
- “Find logic and copy problems before I publish”

**[Data quality check](../skills/webask-data-quality/)**

- “Can I trust these responses — check the data quality”
- “This survey looks gamed, take a look at the data”
- “Find suspicious completions and tell me if they change the conclusions”

## Understand the results

**[What the survey showed](../skills/webask-results-digest/)**

- “What did the survey show — give me the short version”
- “Show results for September only, and only for people from the mailing”
- “Summarise the survey and tell me what deserves attention”

**[A/B variant analysis](../skills/webask-ab-significance/)**

- “Compare the A/B variants of this survey — which one is better”
- “Can we pick a winner yet or is the data too thin?”
- “Check whether the difference between the two first screens is significant”

**[Comparing with past results](../skills/webask-benchmark/)**

- “Compare the autumn wave of the survey with the spring one”
- “Did things get better or worse since the last measurement”
- “Compare completion rates across two surveys in the account”

**[Analysing free-text answers](../skills/webask-open-answers/)**

- “Group the free-text answers into themes and show what comes up most”
- “What are people writing in the «what could be better» question”
- “Pull themes out of the open answers with quotes”

**[Completion funnel](../skills/webask-response-funnel/)**

- “Why does this survey get so few responses — find where people quit”
- “How many people finish the survey and where do they drop off?”
- “Break down the completion funnel and suggest what to fix”

**[How many responses are needed](../skills/webask-sample-oracle/)**

- “Can we draw conclusions yet or should we keep collecting?”
- “How many responses do I need to compare two cities”
- “Is there enough data to make a decision from this survey”

**[Survey timeline](../skills/webask-quiz-timeline/)**

- “Why did the survey stop collecting responses”
- “Show how responses came in and when we edited the survey”
- “There was a drop in late August — work out what it was tied to”

**[Comparing traffic sources](../skills/webask-source-dashboard/)**

- “Where did respondents come from and which channel worked best”
- “Compare the mailing and Telegram by response quality”
- “Split the responses by source tag”

**[Results for the client](../skills/webask-results-sharing/)**

- “Send the client the survey results for September”
- “Make a report link I can show my manager”
- “Build a report with conclusions and hand it over as a link”

**[Report and survey styling](../skills/webask-report-appearance/)**

- “Give the survey a theme in our brand colours”
- “Change the chart palette in reports”
- “Put the company logo on the survey and the reports”

## Deliver the leads

**[New response notifications](../skills/webask-answer-notifications/)**

- “Set up email notifications for new responses”
- “Send leads to our Telegram group”
- “Notifications stopped arriving — why?”

**[Webhook setup](../skills/webask-webhook-setup/)**

- “Set up a webhook to send responses to our server”
- “Send the phone from the survey to our CRM as a field called phone”
- “Check whether responses are arriving via the webhook”

**[Why responses are not delivered](../skills/webask-integration-triage/)**

- “Leads are not reaching Bitrix — find out why”
- “Telegram notifications stopped arriving, what happened?”
- “Check every integration on this survey and resend what piled up”

**[Lead quality](../skills/webask-lead-quality/)**

- “How many usable leads did this survey collect”
- “Break down lead quality and tell me where we lose them”
- “Which channel brings better leads”

## Keep the account tidy

**[Account audit](../skills/webask-account-audit/)**

- “Audit the account: what is abandoned, where is storage running out”
- “Are there surveys collecting responses that nobody reads?”
- “Run an account audit and tell me where to start cleaning up”

**[Cleaning up responses](../skills/webask-answers-cleanup/)**

- “Remove the test completions from the survey statistics”
- “Find duplicate phone numbers and show them before deleting”
- “Tag everyone who left a phone number and a complaint as «call back»”

**[Tidying up the account](../skills/webask-workspace-housekeeping/)**

- “Tidy up the account: sort surveys into folders, old ones to the archive”
- “Copy the survey for the autumn wave into the "2026" folder”
- “Make a template from the quality survey, we run it every quarter”

**[Members and access](../skills/webask-workspace-access/)**

- “Add a colleague with access to results only”
- “Why can this member not see the surveys”
- “Show who has which rights in the account”