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Enter the serial number of an item you own or are attempting to buy to confirm its authenticity.
How to find your serial number
I have a Tag Heuer
I have a Richard Mille
I have a Michael Godard
A Serial Number is unique to each timepiece. Serial Numbers are extremely important because they prove that you own an authentic TAG Heuer timepiece.
It is located on the back of your watch
There are two numbers on the caseback of your watch. One number is directly below the other. The number below is your Serial Number e.g. SR4097. In general, a TAG Heuer serial number is comprised of two letters and four numbers. However, there may be exceptions.( 3 letters with 3 numbers or 6 numbers)
In the above example SR4097 is the serial number. NOTE: If your timepiece is a certified chronometer it will have a 6-digit number without letters.
Example: 688899
- Watch Band Material:
- Watch Feature:
- Movement Type:
- Watch Dial Color:
- Watch Material:
- Ceramic
- Altimeter, Atomic, Stop Watch
- Automatic Self-Wind
- Mother of Pearl
- Lizard
TAG Heuer is an extraordinary company which has continually revolutionized watchmaking since its creation back in 1860 by the young man, Edouard Heuer, aged just 20 years old. There have been major technical revolutions such as the oscillating pinion in 1887, aesthetic revolutions embodied in iconic models such as the TAG Heuer Carrera launched in 1963, and commercial revolutions that very quickly brought us legendary ambassadors such as Juan Manuel Fangio. But what really sets TAG Heuer apart is the exceptional quality of its watches and chronographs, of which we as a company are immensely proud. Reliable and robust, these objects are a joy to own and wear, and they form part of our everyday lives. What more could a watch manufacturer ask for?